蘋(píng)果手表美國(guó)首日百萬(wàn)預(yù)訂量

蘋(píng)果手表美國(guó)首日百萬(wàn)預(yù)訂量

An estimated 957,000 American shoppers ordered Apple Watches on Friday - a sign the tech giant's newest gadget is already seeing more initial success than its first iPhone or the iPod.

據(jù)估計(jì)，4月10日，美國(guó)共有95.7萬(wàn)用戶(hù)預(yù)訂了蘋(píng)果公司的Apple Watch智能手表，標(biāo)志著這一科技巨頭的最新產(chǎn)品初戰(zhàn)告捷，比首款iPhone或iPod還要成功。

That estimate comes from Slice Intelligence, which measures digital commerce by tracking consumer e-receipts.

這一數(shù)據(jù)來(lái)自市場(chǎng)研究公司Slice Intelligence。該公司通過(guò)追蹤消費(fèi)者電子收據(jù)估算數(shù)碼產(chǎn)品的銷(xiāo)售情況。

Those ordering an Apple Watch Sport, the cheapest version, spent $382.83 per watch and those ordering the Apple Watch spent $707.04.

其中，最便宜的運(yùn)動(dòng)版每只平均訂購(gòu)價(jià)格為382.83美元，而標(biāo)準(zhǔn)版每只為707.04美元。

'As expected, most consumers–62 percent– purchased the less-expensive Sport model,' said Jaimee Minney of Slice.

“與預(yù)期一樣，大多數(shù)消費(fèi)者--62%--選擇購(gòu)買(mǎi)價(jià)格較為便宜的運(yùn)動(dòng)版。”Slice公司的杰米·明尼(Jaimee Minney)稱(chēng)。

However, many Apple Watch buyers invested in the pricier case but the cheapest band, with more than one third adding a black or white Sport band.

不過(guò)，也有不少購(gòu)買(mǎi)者選擇用較貴的標(biāo)準(zhǔn)版外殼搭配最便宜的運(yùn)動(dòng)表帶。三分之一的用戶(hù)選擇加購(gòu)一條黑色或白色運(yùn)動(dòng)表帶。

The data also showed that most consumers opted for the larger 42 mm case, with Its data from online shoppers showed an average of 1.3 watches bought per customer, with $503.83 spent per item.

數(shù)據(jù)顯示，大多數(shù)消費(fèi)者傾向于更大尺寸的42mm規(guī)格。線(xiàn)上消費(fèi)數(shù)據(jù)還顯示，平均每人預(yù)訂了1.3只Apple Watch智能手表，每只平均消費(fèi)為503.83美元。

Sport buyers were slightly more likely to choose the 38 mm case, with 32 percent purchasing the smaller version, versus 24 percent of Apple Watch buyers.

購(gòu)買(mǎi)運(yùn)動(dòng)版的消費(fèi)者中，選擇38mm規(guī)格的比例稍高，有32%。而標(biāo)準(zhǔn)版購(gòu)買(mǎi)者中僅有24%購(gòu)買(mǎi)較小規(guī)格。

The most popular type of case was the Space Gray aluminum case, with 40 percent of Apple Watch buyers choosing the option, followed by: stainless steel at 34 percent, silver aluminum at 23 percent and finally Space Black stainless steel at three percent.

最受消費(fèi)者歡迎的外殼是“太空灰”鋁制外殼，占所有訂單的四成，其次分別為不銹鋼(占34%)、銀色鋁(占23%)和太空黑不銹鋼(占3%)。

The Black Sport Band was by far the most popular among both Apple Watch and Apple Watch Sport buyers, with 49 percent overall pre-ordering one, followed by the White Sport Band at 16 percent and the more expensive Milanese Loop ($149 versus $49 for the black Sport band) rounding out the top three at around 10 percent.

截至目前，黑色運(yùn)動(dòng)腕帶在所有腕帶中最受買(mǎi)家青睞，占所有訂單量的49%。排名第二的是白色運(yùn)動(dòng)表帶，占16%。緊隨其后的是價(jià)格較高的米蘭尼斯表帶(售價(jià)149美元，黑色運(yùn)動(dòng)表帶售價(jià)49美元)，約占10%。

The watch, which allow users to check email, listen to music and make phone calls when paired with an iPhone, goes on sale officially on April 24.

與iPhone配對(duì)后，Apple Watch智能手表具有查收郵件、聽(tīng)音樂(lè)、接電話(huà)等功能，將于4月24日正式上市。

The watch is Chief Executive Tim Cook's first new major product launch and the company's first foray into the personal luxury-goods market.

這款智能手表是蘋(píng)果公司首席執(zhí)行官蒂姆·庫(kù)克(Tim Cook)發(fā)行的首款重要產(chǎn)品，也是蘋(píng)果公司首次進(jìn)軍個(gè)人奢侈品市場(chǎng)。

Despite mixed reviews, which generally praised the watch's styling but criticized its less-than-spectacular battery life and slow-loading apps, people flocked to Apple stores to get a close-up look.

盡管評(píng)價(jià)褒貶不一，大都褒的是款式，貶的是差強(qiáng)人意的待機(jī)時(shí)長(zhǎng)和緩慢的應(yīng)用下載速度，蘋(píng)果實(shí)體店依然有顧客蜂擁而入，只為一睹Apple Watch真容。

Vocabulary:

aluminum: 鋁

foray: 突襲;攻擊